Research & strategy
How the three businesses become one storefront.
This page documents the working strategy behind the site build.
Excursions
The travel collection is organized around real Sicily anchors: Etna, Taormina and Isola Bella, Palermo markets, the Aeolian Islands, Ortigia and Noto, Agrigento's Valley of the Temples, Etna wine and olive oil, and Bronte pistachio culture.
Cookbook
The cookbook should look like an elevated travel-food object: linen texture, majolica geometry, restrained serif typography, full-bleed food photography, pantry sidebars, and recipes across markets, coast, countryside, and sweets.
Apothecary
The product line uses a controlled scent and ingredient system: zagara, fico d'India, ambra nera, almond, pistachio, citrus, herbs, sea salt, and volcanic minerals. Packaging stays coordinated but avoids making every SKU identical.
Theme strategy
The build follows Prestige-style luxury commerce patterns: editorial hero media, sticky navigation, mega menu, collection tiles, filtering, quick add, product accordions, journal content, lookbook slideshow, and a cart drawer.
Sources used
- Visit Sicily - Mount Etna
- Visit Sicily - Taormina
- UNESCO - Archaeological Area of Agrigento
- UNESCO - Isole Eolie (Aeolian Islands)
- UNESCO - Late Baroque Towns of the Val di Noto
- Simon & Schuster - Sicily in the Kitchen
- Ortigia Sicilia product cues via Moda Blu
- Shopify Theme Store - Prestige
- Stripe Checkout Quickstart